Latin music has been growing in popularity in the United States over the past several years. Although hit Spanish language songs in the U.S. are nothing new, until recently there would only be one or two Spanish language songs to reach billboard status in the U.S. every five to ten years since the ‘60s. As U.S. music affects Latin American music, Latin music struggled to leave an impact on U.S. mainstream music— that is, until this decade. In 2014, if a person tuned in to a pop radio station, they would have heard ‘Bailando’, the hit Spanish language song by Enrique Iglesias’.
For years, global fashion has looked overwhelmingly Western. Prominent displays of the world’s top designers have been showcased around the globe; or rather, they have graced runways in New York, Paris, Milan or London. Some of the most celebrated companies in fashion like Kering and LVMH are based in the United States or Europe. With few exceptions, high fashion has been created in Western countries and reserved for consumers within those geographical constraints.
As Latino people comprise an increasing proportion of the United States population, it is more and more pressing that non-Latino people understand who these people are, where they come from, and what role they play in our modern society. Latinos make up the largest minority group in the U.S. at around 58 million people, or 18% of the country’s population.
Preceding the 2016 presidential election in the United States pollsters worldwide comfortably sat back after declaring that the country, without a doubt, would be seeing its first Madame President. Much of the strength in these predictions came from a firm belief that (now) President-Elect Donald J. Trump’s anti-immigrant rhetoric would motivate Latino voters, especially in the important swing-state of Florida, to mobilize behind the Democratic party and Hillary Clinton.
Most Americans have heard of the term “Spanglish,” whether by the film bearing the same title from 2004, or the experience of hearing someone mix Spanish and English in a sentence. But what is Spanglish? Is it another language? And who is speaking it, and in what settings? What is the prevalence of Spanglish in the United States, and what role will it have for a country whose largest minority is Latinos (16.3 percent based on the most recent census)? (Ennis, Ríos-Vargas, & Albert, 2011)
It is no surprise by this point in his candidacy that Donald Trump is no friend to Latinos. Along with his rants about building a wall between the US and Mexico, he has attacked the Mexican people personally. In June of last year he was infamously quoted saying, “When Mexico sends its people, they're not sending their best. They're not sending you. They're sending people that have lots of problems, and they're bringing those problems with them. They're bringing drugs. They're bringing crime. They're rapists. And some, I assume, are good people."